Caremark – Dacorum

This lucrative business commenced trading in 2016 and has become a reputable provider of personal care to adults in the Dacorum area who choose to remain living in their own homes.

It has seen consistent growth since opening and boasts excellent relationships with their City Council Social Services & Adult Commissioning Team, Clinical Commissioning Group (NHS), GPs & District Nurses which has resulted in the team providing on average, 900 care hours per week to their community. This successful care franchise is proud to be a spot provider, in addition to being on the panel of the CCG.

The professional team are passionate about the quality of provision and are always prepared to ‘go the extra mile’ to ensure the well-being of clients.

The franchisee, along with management, have worked hard to create services promoting their culture and values with all staff and as a result, recruitment and retention is excellent.

There are several full-time staff in the office working alongside the franchisee; including a Care Manager, 2 Care Coordinators, 2 Field Care Supervisors, 1 Recruiter and 1 Field Care Support Worker who lead and support the team of around 35 Care Givers.

All of the clients are in the local area so care rounds are very close for the Care Givers, maximising time and profit.

The owner has continually invested in the business, including new technologies to improve the ways of working. Caremark Dacorum uses Mobizio for digital care planning, care management and digital MAR sheets.

Mobizio is powered by Access Group which provides real-time access to the care being given to their customers. This is all centred on the delivery of enhanced, personal outcomes, recording and evidencing the impact of their interventions and support.

From a business development aspect, there is a clear move through government legislation to provide community support to people with Dementia and Mental Health issues.

These are both areas identified to receive additional government funding over the coming years, providing further opportunities to develop this already established business.

By setting a clear plan and following the marketing guidelines supplied by the Franchisor, a new and motivated franchisee would have no problem turning this already profitable business into a very successful enterprise.

Caremark was launched as a franchise in 2005, but the roots of the company go back as far as 1987, to a rest home established in Brighton. Kevin Lewis, one of the most experienced home care experts in the UK, recognised the need for a specialised care service to be delivered on a national scale via franchising.

From 1995 to 2001, Kevin built a UK-wide network of successful franchise owners. His desire to improve standards and access for customers led him to launch Caremark, which is one of the only Domiciliary Care Franchises that is UK owned and based.

Over the years the company has steadily expanded throughout the UK, Ireland, and Malta and currently offers home care provision in over 95 UK locations.

With total commitment to its customers, Caremark has an enviable reputation for providing exceptionally high standards of home care and endeavours to maintain uncompromisingly high standards of commitment to its customers in a caring, friendly and professional way.

In 2020, Caremark was voted number 15 in the ‘Elite Franchise Top 100’.